Monday, December 2, 2019

Best Ads Network For Publishers on 2020

Whenever someone talks about monetization, invariably, the first thing that pops up in the mind is Google Adsense. And while there’s nothing particularly wrong with that—it is, after all, the world’s largest ad network, but to sit on an assumption that Adsense can’t be outdone by other ad networks isn’t wise.

publishers-ad

The ad tech industry is highly disruptive and it wouldn’t be a stretch to say that Google has competitors who give them a good run for their money. It may take a lot of hit and trial to figure out which ad network, or even a combination of ad networks, generate the highest revenue for you, but when you finally do figure it out—it would’ve been well worth the effort.


Here are some of the best ad networks for publishers looking to boost their yields.



1. Media.net

Media.net serves ads from the Yahoo! Bing contextual ad network, which comprises of a large pool of national and local advertisers, ensuring a 100% fill rate across all verticals and ad formats.


Some of Media.net’s publishers include Forbes, Elle, Reuters, Cosmopolitan, Esquire, and more. The network supports standard IAB sizes and has access to high-quality ads from all major DSPs. In addition to display units, Media.net also supports desktop interstitial, in-content native, and mobile docked ads.

Note: If you sign up for media.net using our partner link, Media.net will pay you 10% extra over your base revenue for the first three months.)

Model: CPM, CPC, CPA
Minimum traffic: None

(Before going further with the list, a little self-plug.)


2- AdPushup


Premium Demand. New Formats. Greater Revenue.

Are you looking to bump up your ad earnings this year? Our SSP tag will instantly connect you to hundreds of premium ad networks and exchanges. Just select the ad units you want to run, generate the ad codes, and we’ll start serving ads from the best brands, advertisers, and campaigns on your website.

We have partnered with top-tier ad networks and exchanges, including Google Ads, AppNexus, Rubicon, and Criteo among others and are making this premium demand accessible to publishers who value quick integration and high performance. These demand partnerships also allow us to offer access to newer ad formats such as sticky ads in addition to the standard IAB display units.

Together with our existing revenue optimization stack, these changes will help us fuel the next level of revenue growth for our publishing partners while making it easier for new customers to get on board. We are currently in a closed beta for our new self-service SSP, please sign up here to request access.


3. Infolinks


Traditional banner ads have one big problem that results in big revenue losses: many users either consciously or subconsciously ignore them because ads are usually viewed as an intrusion.

Infolinks is a great ad network that gets around this problem by offering an innovative set of free to use and profitable ad units: InFold (overlay ads), InText (text links ads), In Tag (tag cloud ads), InFrame (banner ads in the margins and frames) and In Screen (smart interstitial ads).

All this combined leads to better SEO, less intrusion to your users, increased relevance, and better space utilization. Infolinks generates higher monthly revenue for over 200,000 publishers in more than 130 countries today, and they work with the biggest advertisers in the world such as Facebook, Microsoft, Amazon, and eBay. Their platform is very simple to integrate into your site and is open to any publisher, with no setup fees and no minimum requirements for page views or visitors.

Model: CPM, CPC, CPA, CPV, CPI, Auction
Minimum traffic: None


4. Revenue Hits


Revenue Hits use contextual and Geo-targeted ad serving technology – which makes it really favorable choice at the time of GDPR – to monetize websites, mobile sites, add-ons, widgets, toolbar, and many more.

It serves over two billion ad impressions each day with a promise of 100% fill ran across all geographic regions. Other than display ads, Revenue Hits also lets publishers monetize their website using text ads, pop-ups, apps, widgets, XML feeds, and other custom formats.

Model: CPM, CPC, CPA, CPV, Auction
Minimum traffic: None